March is National Month for Reading, Women’s History, Brain Injury, Youth Arts and Nutrition. This is also the time for #MarchMadness and #Gogrin. There are many things happening! With these and many other themes (including the first day of spring), there are plenty of opportunities to uniquely market your business, connect with your audience, and attract more customers.
That’s why we wrote this post, covering 30+ creative and affordable March marketing ideas. We are going to provide you:
- List of reasons, holidays and celebrations of awareness of March.
- A list of March 7 hashtags to use this month on social media
- Examples of walk campaigns, social media posts, and more from real businesses in a variety of verticals.
For your convenience, we have grouped the ideas by holiday/observance. Ready to attract your customers and get your name out there? Read.
PS For year-round marketing ideas, check out this definitive list of monthly marketing ideas from our friends at LOCALiQ.
March festivities and celebrations
There are some really great holidays this month… some super specific, while others enjoy giving you plenty of options for local and creative marketing. They include but are not limited to:
- Read through America Day
- dr seuss birthday
- International Women’s Day
- Summer schedule
- girl scout day
- pie day
- Saint Patrick’s day
- The first day of spring
- International Puppy Day
- National Medal of Honor Day
- Mother and Dad Business Owners Day
- MLB opening day (epidemic permitting)
- crayon day
- March is the cause of awareness
There are many awareness reasons why you can use March blogging, promotion and social media marketing. You can post or write about these topics throughout the month of March so you are not bound by a specific date. They include:
- Read
- women’s history
- face me
- march madness
- youth art
- Nutrition
- kidney health
- Hashtags for March Marketing
Here are some hashtags you might want to use in your social media posts this month:
# Read2018 #womenhistory #BrainInjuryawarenessmomonth #TBIChampion #MarchMadness #NationalChapterhip #youthhartmonth #youthhart #nutritionawarenessmonth #healthyeating #healthyeating #healthyfood #readacrossamerica #drauss #indaypen
As mentioned above, we will now use the next section to provide examples of Facebook posts, Instagram posts, and theme-based promotions from March.
Examples of March Marketing Campaigns and Posts
It doesn’t matter if your business is directly related to the March theme, with a little creativity you can create a relevant and compelling promotion for any audience. Let’s take a look at some ideas.
1. The first day of spring
What better way to celebrate the end of winter than by selling or promoting? Use the excitement and fresh start mindset around the first day of spring to increase participation in a special offer. Better yet, list your Google My Business account and promote this offer on Google by posting. This will allow the most accurate eye to discover your business and your particular deal.
You can put people in a flowery and sunny mood by posting rich pastel photos…
Be realistic about your situation…
2. National Women’s History Month
Take some time in March to honor those who have influenced your business or industry. Celebrate women by showcasing those who have contributed to history and society to make our lives what they are today. Visit the Women’s History Month website for more information.
You may want to give a brief history lesson applicable to women in your case or niche:
Another idea is to create a code for online shoppers to request discounts on their purchases that match a recognition factor:
3. National Nutrition Month
March is National Nutrition Month and a great time to market your products and offers to restaurants, health food providers and gyms.
You can provide nutrition tips and healthy recipes to your customers through blog posts or email newsletters.
This is a great opportunity to engage people on social media. Post recipes or food on Pinterest and Instagram. Use the hashtags #eatright and #NNM to target and share your posts. Or encourage people to educate themselves and encourage them to live a healthier life.
You can also be a bit tongue-in-cheek and describe your business as “food for the soul” or provide your services with real health benefits that nourish your body or mind. It doesn’t have to be food related, so don’t try to literally fit your business this holiday season.
4. March Madness Marketing
Pending the epidemic, the NCAA Men’s College Basketball Tournament Councils closed in March. There are many ways to enter the soul:
- Create a March Madness support for your business.
- Restaurants can compete for one of their most popular sandwiches and encourage diners to order one of two double meals.
- Small businesses in or around the college town can join in the action by offering sponsors discounts for wearing team colors.
- Take photos of your employees who are in the spirit and post them on social media with hashtags for the party you support.
And even if you have nothing to do with the sport, you can still participate. If a bridal boutique, an event planning company, and a dog treat business can find a way to jump on the bandwagon, anyone can.
5. Employee Appreciation Day
A little recognition can go a long way in maintaining the morale and productivity of your employees. Additionally, highly motivated employees and employees make happy customers. Take some time to express public gratitude for your employees, such as with a featured employee blog post or a social media protest.
Also keep in mind that these types of gestures make your business more attractive to potential customers as they humanize your brand.
6. National Unplug Day
The first Friday in March is National Unwind Day and the perfect day to promote your spa, yoga studio, or gym. Encourage people to visit your facility (offer a special deal for the day) and give them a chance to unplug from the busy world of the internet and smartphones.
7. Pi Day
Pi Day is March 14 (3.14). This is a great opportunity for an educational daycare and after school program to teach kids math and host fun “cake day” events. Bakeries and restaurants should take advantage of this opportunity, along with the special opportunity for cake classes or cake baking.
Tag all your posts on Facebook, Twitter and Instagram using the hashtag #piday to find people looking for your Pi Day special posts. Encourage your social media followers to bake and show off their cakes and eat some cakes if you participate.
Pi Day can be adapted to any business. March 14 Choose a special offer or draw people’s attention to a promotion.
8. St. Patrick’s Day
The destiny of the Irish is here March 17, St. Patrick’s Day. Get involved with your community by participating in the St. Patrick’s Day Parade or the Shamrock Chaffle Fun Run. St. Patrick’s Day is a perfect opportunity to wear green and post on social media. Offer customers a special discount or reward for taking a photo and tagging your business. When you attend local events, be sure to use hashtags so that new followers can find your posts and promote your business.
Celebrate and invite your followers to a limited time St. Patrick’s Day offer inspired by the fate of the Irish.
Make a contest on Facebook and invite people to try their luck! To gather more followers, you can include an encouragement to share your Facebook page for a single entry to the competition.
9. International Puppy Day
Okay, so everyone loves. puppies. If you run a dog-friendly business, take photos of customers and their puppies and post them on Instagram, tagging your customers to build that relationship.
Or, offer one-day sales to new customers and show off the puppies you’re currently walking or pets sitting on social media. Confirm your location hashtag to get your posts discovered by potential customers nearby
You don’t have to be a dog walker, pet groomer, daycare or sitter. Show your employees puppies, take your own photos and share them with your followers and give people a more personal perspective on your life.
Or run a campaign on holidays like the example below.
10. Earth Hour
Participate in a movement of hours without electricity on this day. At 8:30-9:30 p.m. m., countries around the world will light candles and go dark with lightning. Involve your company in the local Earth Hour event in your city or, if not, start now! Participating in community activities is a great marketing strategy and a great way to get your business name out there and promote yourself (creative business name ideas here!)
11. National Reading Month
Use the hashtag #nationalreadingmonth to engage your supporters:
12. National Mother and Dad Business Day
How could we miss this one? Here are some ideas:
- Remind your followers to shop local this small business friendly holiday.
- P Remote to your favorite local members to show members some appreciation.
- Break your own horn (ideally combined with the above techniques).
Bring your monthly posts at the beginning of the month if you can. You won’t want to miss out on your favorite vacation spot!
And here is our complete series of monthly marketing ideas.
- January 15 Marketing ideas start a new year with a bang
- 20 Fantastic (And Affordable) February Marketing Ideas
- 30+ Inexpensive Creative March Marketing Ideas
- 20+ Free April Marketing Ideas to Update Your Content Calendar
- 50+ May Marketing Ideas for Any Business or Budget
- 50+ Free June Marketing Ideas for Sizzlin’s Hot Campaign
- 37 Free Creative July Marketing Ideas (With Examples!)
- 17+ Free Creative Marketing Ideas for September
- 21+ Free & Effective October Marketing Ideas
- 19 Simple But Great Marketing Ideas For November (With Examples)
- December 20 Super-festival marketing ideas